MoMedia, the digital distributor and VoD content management company has secured a deal to distribute titles from DreamWorks Classics TV catalogue.
The agreement will see MoMedia repackage and distribute over 20 series and 800 episodes of DreamWorks Classics TV content to VoD platforms worldwide, excluding North America.
The distribution campaign will also see MoMedia reinvigorate classic and contemporary DreamWorks Classics content including ‘Postman Pat’, ‘Noddy’, ‘Tinga Tinga Tales’, ‘Casper the Friendly Ghost’ and ‘He-Man and the Masters of the Universe’ with social media marketing campaigns and promotional activity. The company will also provide DreamWorks with real time analytics, monitoring live information on content sales performance and illegal torrent data via a proprietary web based dashboard tool.
MoMedia aggregates documentaries, kids TV programming and localised Hollywood content such as ‘Dallas Buyers Club’, ‘3 Days to Kill’, ‘Dumb and Dumber To’ and ‘Philomena’ across major global and local VoD platforms, including iTunes, Google Play, Amazon Instant, Xbox, Samsung and Hulu.
Operating a disruptive model in the digital distribution sector, Momedia currently operates in USA, Canada, UK and Australia/NZ, in addition to aggregating localised content for France, Germany, Italy, Greece, the Nordics, Benelux and CEE territories including Poland, Hungary and the Czech Republic.
“We’re delighted to announce this major content deal with DreamWorks Classics. Our goal is to disrupt the current digital distribution model and reinvent the way that digital content is managed and marketed. This agreement to monetise some of the most successful kid’s TV brands of all time is a major landmark in our journey to create a new standard in digital distribution” said Lucas Bertrand, CEO of MoMedia.
Chloe van den Berg, VP, DreamWorks Distribution Ltd, said “Partnering with MoMedia is an important step for us in the ongoing distribution of our Classic titles. Lucas and the team have a strong model and we look forward to working with them to bring our beloved characters to an ever growing audience.”